Every email message is a wrapping for a call to action. We often put a lot of effort into creating relevant content that we put in the right place in the email message. But just as often we don’t take the time for the text in our button, that has to seduce your reader to […]
We are often concerned about our subject and everything that can be seen in the preview when designing a message. And then our attention shifts to the call to action. And at the end of the message, we close. But there are a lot of opportunities that can be forgotten.
We no longer have to explain the power of a catchy subject line. If that first element of your email campaign doesn’t succeed to draw the attention of your contact, it’s end of story for your campaign. With these three elements you get the most out of your subject line every time.
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