Studying email messages is our hobby. That is why we are always happy to see new examples pass by where we can learn from. Because they do well, or because it can be enhanced. This B2B newsletter grabbed our attention. Quite some lessons to gain…
A great email marketing message or blog post does not arise by chance. It does however, by good planning and a wide variety of content. But in addition to content, the shape is also important. Content can be presented in many ways. We are happy to inspire your email marketing calendar with this may be […]
Without doubt you have already noticed that the reading or shopping experience on a website is sometimes – or rather often – interrupted by an opt-in pop-up. More in the shape of a light box, just as one that is used to display a picture.
Christmas is a pretty stressful time for lots of marketers. But it’s because everyone’s so busy that your marketing needs to be on point to get noticed during these busy days of the year. The pressure is on to get ROI on Christmas email marketing campaigns – use our tips to get results! Looking for […]
The cold winter weather is back in our country, the days grow shorter and the Christmas lights will soon be taken out of their boxes. Before you know it, the holidays are just around the corner. This also means that the time of year has come to send out Christmas cards.
On November 26th, 2015 Flexmail won silver in the category “Best performing Belgian tool” during the Digital Marketing Awards. Improving ROI and conversions, ease of use and service were key in the decision-making process.
The example that we introduce to you today of Frankwatching is a clear example of how content can be applied to turn a revenue eventually. But there are more remarkable elements about this email message.
The year is coming towards an end. However, email marketing is expecting some hardworking days because of that year end. The first trend lists and forecasts concerning the future or email marketing are seeping in. We filter them on attainability and we will present you the most remarkable visions in the upcoming weeks.
A few days ago we received some pretty big news in our inbox. The jury of the Digital Marketing Awards has nominated Flexmail in the category “Best performing Belgian tool”. Improving ROI and conversions, ease of use and service were key in the decision-making process.
A large share of the email traffic that is leaving companies belongs in the category of transactional messages. A confirmation of a purchase, a report of the check-in at the airport, a memory for a yearly maintenance.
Almost every offline store has a loyalty card. If you’re not so sure, just ask a lady’s wallet. The prestigious “Le Bon Marché” in Paris also offers one. Entirely offline. But with the first welcome email they’re already working on getting their customers active online as well.
E-mailcampagnes opzetten kan een grote uitdaging zijn. Contacten weten precies wat ze willen, en hebben meer dan ooit controle over wat er in hun inbox verschijnt. Toch blijft e-mail een zeer succesvolle marketing tool, mits je de juiste strategie hanteert. In deze aflevering van Flexmail TV delen we enkele tactieken om je te helpen. Zo […]
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