We’re always looking for email messages that we can learn something from. With this email of DIY computer Kano we got a lot of new perspectives. Especially the first block is something we don’t see very often. It’s a starting point of an email that is aimed to generate emotions.
Slowly but surely, we’re starting to see that the simplicity of a layout and focus on one specific product in becoming a trend in email marketing. And today’s example is no different. UI stencils specializes in making templates and sketches for digital media design.
Email Marketing is a beautiful crossing between technology and marketing. This implies that email marketing is always moving. The emails we sent out ten years ago are ugly ducklings in comparison to all the beauty that an average email marketing platform delivers today.
Dutch clothing chain Perfectly Basics is very active online. This should also include a strong email marketing strategy. And Perfectly Basics clearly thinks about what they send to their mailing lists.
Lead scoring is a strategy that is increasingly gaining ground in the world of marketing. The principle is simple. All actions that your prospects, contacts and other relationships undertake are graded. A certain score then leads to a follow-up. Since email marketing thrives on the actions of the reader, this medium is also a perfect […]
The case that we bring you today is one that takes some empathy. Riederalm is a hotel at the foot of the slopes in the Austrian Leogang, not far from the famous Zell am See. This hotel gets the most visitors in the winter of course.
Email doesn’t always need to be a part of a large marketing campaign. When you take a look at all the automatic emails that are sent to clients and prospects, you’ll see that there are a lot of optimization opportunities. A sale in your store is the ideal moment to transfer from offline to online.
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