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Deliverability, Design, Email marketing, How to start with email marketing, Inspiration!, Seasonal mailings, Strategy, Tips

Flexmail takes home silver for Best performing Belgian Tool Award

On November 26th, 2015 Flexmail won silver in the category “Best performing Belgian tool” during the Digital Marketing Awards. Improving ROI and conversions, ease of use and service were key in the decision-making process.

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The Digital Marketing Awards are organized by Bloovi and Feweb. These Belgian awards are aimed at honoring the performance and excellence of the online marketing of Belgian companies. We are extremely proud and honored to see Flexmail win second place.

The award is an important signal, says Managing Director Jacqueline Mahieux: “Winning a prize is always great, but this category also fits in perfectly in the DNA of Flexmail. Day after day our team works to optimize both the Flexmail platform and the service for our users. It gives us great satisfaction to see that the jury finds that we succeed in these efforts. Moreover, it’s a great recognition for the performance of email marketing as a channel. ”

Why creating the category “Best Performing Belgian tool”?

It is essential that digital marketers have access to the right tools in order to achieve results with their budgets, Bloovi founder Marnik D’Hoore explains. “That is why we have added this category.”

“By definition, an email marketing tool is a must in the toolset of the digital marketer of today. Hence Flexmail clearly earned its place in this category. Then comes the moment that we as judges have to decide which tools should win. Apart from the winner we have put Flexmail in second because as email marketing tool they evolve according to the needs of the digital marketer. It’s very clear that Flexmail continues to invest in this. As a result, they do not linger on the status quo (as many other tools). The development of smart automation tools (and many other features) inside Flexmail is clearly an example of that.”

In the run-up to the awards ceremony we got to receive lots of supporting messages from our users. We want to truly thank you for the support and past collaboration, and on to a successful 2016!

Nov 30, 2015Michelle Dassen
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