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Email marketing, Inspiration!, Strategy, Trends

Participate in the Email Barometer and find out how your email strategy stacks up against those of other Belgian marketers

Every year around March we launch our Email Barometer, in which we want to map out the strategy of Belgian email marketers, end uncover trends and expectations within the Belgian email marketing landscape. But this edition, thing will be a bit different.

With the arrival of the new General Data Protection Regulation, we want to zoom in on behaviours an organizational changes relating to the GDPR.

Do you wonder how other Belgian companies are dealing with the GDPR? Complete the survey and get a chance to win one of the 2 Fitbit Charge 2.
On top of that you’ll be the first to get access to the survey results.

Apr 13, 2017Flexmail
Previous storyAre you ready for the arrival of the GDPR?Next storyE-mail barometer 2016 - 2017 : Download your copy now
Home Participate in the Email Barometer and find out how your email strategy stacks up against those of other Belgian marketers
5 years ago Email marketing, Inspiration!, Strategy, Trends411
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Pick up on the media!

You can view media wider than just the printed newspaper or the evening news on television. Everything that is fed by readable messages and visible images, you can sort under media. Social media also belong to this row, but the inbox of an email client as well. Feb 26, 2016Michelle Dassen

Afleverbaarheid, Content, Deliverability, Design, Email marketing, Flexmail TV, How to start with email marketing, Inspiration!, List Building, Personalization, Seasonal mailings, Surveys

The ultimate Christmas email marketing checklist Infographic

Christmas is a pretty stressful time for lots of marketers. But it’s because everyone’s so busy that your marketing needs to be on point to get noticed during these busy days of the year. The pressure is on to get ROI on Christmas email marketing campaigns – use our tips to get results! Looking for […]

Strategy

Give your sender information another thought

All elements of your email marketing are important. You contact only takes a few seconds to decide whether he will read your email. According to Epsilon about 65 per cent of the potential readers take a look at the sender address to decide whether or not they read the email. Feb 1, 2013Ann Flipkens

Strategy

Get more out of your email marketing with lead scoring

Lead scoring is a strategy that is increasingly gaining ground in the world of marketing. The principle is simple. All actions that your prospects, contacts and other relationships undertake are graded. A certain score then leads to a follow-up. Since email marketing thrives on the actions of the reader, this medium is also a perfect […]

Strategy

Freemium and email marketing

Email marketing is without a doubt the best tool to awaken sleeping and inactive customers. But how do you do that? With a beat of a hammer, or by singing a lullaby? We’ve put the two options to the test. Mar 8, 2013Michelle Dassen

Cases, Tips

Welcome emails compared in 5 points, who wins?

It was a coincidence, but when looking for a software for the recording business processes, we subscribed to two trial versions at two different companies. Of course you will get a neat – like the laws of email marketing demand it – welcome message. Only they both differ significantly from each other. We put them […]

Do the reading test!

Most of your readers will scan your message. Literally, reading word for word is rare. Does it make sense then to send a periodical newsletter? Of course! Dec 7, 2012Ann Flipkens

10 elements – from simple to refined – of a great email

Recently this email landed in our inbox. By just looking at it for a couple of seconds we saw that this one is an example that we should share with you. This email message from Thalys is brilliantly simple, and the details show that a lot of thought went into this message. We’ve made you […]

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